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THE GAME CHANGER IN FACE MASKS
And I Still Can’t Believe it!
If you have ever visited Sephora, or any other similar beauty stores, you know that the choice of products is seemingly endless. How do you know what to choose? Do you have your go-to favorites? Hundreds of new products flood the beauty market every month, and while some are a disappointment, others can be a game changer.
One of the new trends in beauty is “multi-masking,” The idea with multi-masking is to use more than one mask either at a time to help your face with its problem areas, instead of waiting hours or even days to apply other masks in a sequence.
Our faces have dry places, oily spots, blemishes on certain areas and other issues. The use of multi-masks such as the new clay masks are created to address the variety of issues with a variety of masks, usually worn all at the same moment. Certain areas on our faces are different, so why shouldn’t our masks be?
L’Oréal Paris had heard the cry for a mask that caters to the differences of our skin and can target each area within one application.
PURE CLAY MASK - CHARCOAL
Charcoal teeth-whitening and face masks have been all the rage the last year, and L’Oréal has created its own product in the charcoal beauty selection. The label states the charcoal mask is to “detoxify and brighten.” The mask has the texture of a creamy lotion and has a pleasant fragrance that is not too overwhelming.
The charcoal masks work down into your pores, extracting impurities and detoxifying your skin which leaves it appearing brighter. As it dries, your face will feel tight, but it washes off easily.
PURE CLAY MASK - EUCALYPTUS
The descriptor on the eucalyptus mask states that it “purifies and mattifies.” Eucalyptus oil has long been known for its fragrance and healing medicinal attributes.This mask is to assist with oily areas of your face and is said to diminish the shine and oil from your pores throughout the day, leaving the “matte” look, which is smooth and even. Apply a thin layer to your desired area.
A little goes a long way with the eucalyptus mask.I also find it has a pleasant, mild scent that is reminiscent of a spa. It dries quickly and tightens the skin on your face, but can be rinsed off easily, just like the charcoal mask.
PURE CLAY MASK - RED ALGAE
The Pure Clay Red Algae mask is light-pink or mauve in color and is the final addition to the three pure clay masks. The label on the red algae mask says it is used to “brighten and exfoliate.” Red algae is said to help with the brightening of skin, and the mask contains exfoliating beads in addition to the red algae for maximum effect. The exfoliating beads in the mask are apricot seeds which help polish your skin as you massage your face with the mask.Using the red algae mask in addition to the other two can maximize the benefits to your skin, especially if you have trouble zones or differences in dry skin vs. oily skin.
FOR ALL AGES
L’Oréal has created a timeless product that people of all ages can use. The multi-masks target specific problem areas on your skin, because not all skin was created equal. The masks help remove dead skin, reduce pore size, smooth and brighten so you can put your best face forward. These masks are thick and creamy, and you only need a little to get the job done. They do not come with applicators, so to avoid contaminating the jars, you may want to use a small brush or even a clean fingers to apply them. Multi-masking is a way to cover the diversity of the skin and its unique issues, and the L’Oréal Pure Face Masks are a step in the right direction.
What’s your favourite L’oréal mask? Or if you use a different brand let me know, as I love testing out different beauty products
SHOP L’OREAL PURE CLAY MASKS
xoxo The Alexandra Edit